Signals
Karate Combat: Reinventing Fan Engagement 🥋
Karate Combat, a full-contact sports league, pioneers a new fan engagement and loyalty model with Web3. How it works & how you can adopt this for your brand.
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Weekly Note
📝#86: When Wall Street meets Bitcoin
Morgan Stanley jumps on the Bitcoin ETF bandwagon, pitching to clients like it's the next big thing. Meanwhile Polymarket touched $100m in volume & AI Pins miss the mark & more.
Weekly Note
📝#86: Web3 Loyalty Revival
Adidas x Doodles. Cult Gaia's Web3 membership program with TYB. California puts 42M cars onchain. PUBG Mobile x Lamborghini. Türkiye blocks Roblox. Olympic esports heads to Saudi Arabia in 2025.
Report
State of Play: Web3 & Gaming
The definitive state of play on gaming for consumer brands, including Web3 gaming, sector snapshot, actionable takeaways, and what's next.
Insights
Boomers Are About to Eat Your Bitcoin 🍔
Morgan Stanley tells wealth advisors to pitch Bitcoin – a first for major Wall Street firms. Here's all you need to know.
Weekly Note
📝#85: Game Changer
SEC's token ruling. ManU's NFT game. Olympics goes Roblox. Adidas launches on Fortnite. Bitcoin announcements. OpenAI launches SearchGPT & more.
Insights
State of Play: Web3 Fundraising in H1 24 💰
Trends: AI x Crypto convergence, gaming as an entry point & focus on early stage.
Insights
Hollywood's New Star: Artificial Intelligence
AI is transforming Hollywood from scriptwriting, to visual effects, audience analysis, and personalized viewing. How AI will reshape the industry.
Weekly Note
📝#84: Disney 2.0
Animoca Brands partners with TON. Pudgy rebuilds Disney. Louis Vuitton's new phygital. Balenciaga & Coach enter gaming. Ferrari accepts bitcoin. Spot ETH ETF launches in the US. Meta's new LLM.
Report
Unlocking Crypto for Half a Billion People: Inside MoonPay and PayPal's Partnership
In April, MoonPay and PayPal launched a partnership to onboard nearly 500M PayPal users to crypto. Why this is the most underrated news of the year for consumer crypto.
Weekly Note
📝#83: A Pivotal Moment
Versace goes Fortnite. Vans goes Roblox. Pudgy Penguins's new Telegram mini-game. Doodles launch movie. Blackrock doubles down on Bitcoin. US 210,000 strategic Bitcoin reserve? SEC approves ETH ETFs.
Signals
Polymarket: The Truth Machine
How the world’s largest prediction market is revolutionizing "truth-finding," why it has grown 100x since January, why Biden might drop out, and the opportunities for brands.
Weekly Note
📝#82: Sports, Payments & Politics
Manchester United brings “digital” kit to 77M Gen Z Roblox users. Meanwhile, Coinbase & Stripe aim to bring payments to the masses.
Insights
Coinbase Base: The New Darling of Web3 Consumer
Hey, it’s Marc. ✌️
Weekly Note
📝#81: Adidas' NFT Revival
Hey, it’s Marc. ✌️
Signals
Telegram: The Next Big Consumer Platform for Brands?
If you haven't, you should pay attention.
Weekly Note
📝#80: Chasing Consumers
Hey, it’s Marc. ✌️ This week’s field notes, your 100% signal in Web3: Pudgy Penguin announced its parent company, Igloo Inc Solana launched new feature that could bring Web3 to millions OneFootball (230M active users) and Animoca Brands launch 'OneFootball Club'
Insights
Solana brings Web3 to Web2 With New Feature
Click, connect, convert: How Solana's new feature "Blinks" simplifies blockchain engagement.
Insights
GameStop 2.0 🎰
A glimpse of why Memecoins could be a big opportunity for brands.
Weekly Note
📝#79: Ethereum Beats SEC
Hey, it’s Marc. ✌️