We know you’re busy. And we want to keep our newsletters short and sweet. This is why we’re switching things up this week and split our weekly update in two:
Both editions will be full of cutting edge-insights and trends impacting consumer brands and corporates – as always.
We'd love to know if this new format works for you:
Today we will cover what we missed last Friday:
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Traders across the U.S. and EU can now buy Bitcoin, Ethereum, Solana, and hundreds of cryptocurrencies using their PayPal account, powered by MoonPay.
CULT GAIA, a contemporary fashion brand, recently launched a Web3 membership program in partnership with community rewards platform Try Your Best (TYB).
Cult Gaia is the latest of over 52 brands using TYB including Ouai, Glossier, Rare Beauty (Selena Gomez), The Outset (by Scarlett Johansson), and others.
Why it matters: Web3 loyalty seemingly didn’t work at scale – is it different this time?
Let’s look at the numbers…
The community has already attracted 1.7K+ members.
Where it gets interesting: Cult Gaia has a strong presence on social media and in the influencer community, benefiting them with organic sharing and user-generated content.
