What Matters in Digital Assets

The industry's most actionable insights on digital assets. We cut through noise, explain what others can’t, so you can focus on what matters.

51 was the first firm globally to publish deep research on corporate blockchain initiatives. Our work and case studies has set the standard for Web3 industry reports.

We're the crypto-native operators and researchers who defined it. Since 2020, we've published 300+ industry-defining research reports, worked with start-ups and corporates, shaped how Fortune 500 companies think about digital assets, and built a loyal audience of over 100k+ digital asset leaders,

We also create pioneering thought leadership that helps digital asset and technology companies lead the conversation, earn trust and win business.

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100k+ Fortune 500 and digital asset leaders trust our research & learn from us

Why subscribe?

Digital assets and crypto are evolving rapidly, making it almost impossible to keep up and filter signal from noise. With 51 Insights:

  • Weekly Notes: Our Friday newsletter to help you stay ahead on what matters in digital assets – smart, signal-rich, and digestible in under 5 minutes.

  • You’ll get 100% signal. 0% noise.

  • You’ll receive explanations that an average human understands

But if you want the real edge…

Why go PRO?

A PRO subscription will give you access to all of our pro content:

  • 4–5 market updates per week as PDF downloads with key signals and investor alpha focused on Bitcoin, top crypto assets and power moves by key market players

  • Premium reports, deep dives & subscriber-only reports

  • Clarity and conviction on how to act, not just what to watch

  • Invites to exclusive events & webinars with industry leaders to get all the alpha

  • Access to our full archives

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Our founder & CEO, Marc.

  • Marc is a strategic operator and growth leader with 9+ years of experience driving GTM and product-led growth in digital assets

  • Entered Bitcoin & blockchain in 2016

  • Advised 20+ leading blockchain & AI companies on strategy, GTM, messaging, product marketing for enterprise growth.

  • Helped scale Bitcoin Suisse as a Head Marketing, Comms & Public Affairs from 0 to $80M ARR into one of the biggest European crypto companies

  • Formerly Accenture, Morgan Stanley, UBS and Credit Suisse.

Group/company subscriptions

Buy a group subscription here. Once you have bought a group subscription, manage your group on this page.

When setting up a group subscription, an administrator can purchase X annual seats for the group. They can then add/remove/replace people in the organization who receive newsletter issues. Here’s how the user interface looks like for the group manager:

The interface for managing groups

Group discounts: Use this group discount for groups of 2 or more seats. Contact me for further group discounts when purchasing over 10 seats.

Invoices: Invoices can be generated to expense groups and additional group members can also be added later on.

To add further group members: the group admin can add additional seats. Follow the steps outlined here.

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Marc is the Founder & CEO of 51 | fiftyone.xyz, a research & advisory platform for digital assets and AI. 51 helps companies scale adoption in digital assets. Marc has been in crypto since 2016, previously Head Marketing & Comms at Bitcoin Suisse.
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