Orion: A New Lens on Reality

How XR might be the next big engagement tool for brands.

Meta just made a bold move at Meta Connect 2024, unveiling Orion, its most advanced AR glasses to date (formerly known as Project Nazare). 

This isn’t just another tech gadget—it’s Meta’s play to bring Augmented Reality (AR) into the mainstream, making it as essential as your smartphone

Meta’s goal? To embed AR into everyday life—from how we work and shop…