Visa has just gone all-in on stablecoins, adding support for four tokens (USDC, PYUSD, USDG, EURC) across four different blockchains, representing two currencies, all of which are convertible into 25 fiat currencies. [NEWS]

Since 2020, Visa has processed more than $140B in crypto and stablecoin flows, with over 130 card programs now live in 40+ countries. It is transforming from a card network into a full-stack infrastructure company, becoming the connective tissue of the digital economy. Let’s unpack.

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What’s happening?

The company now connects 12 billion endpoints, including cards, bank accounts, and digital wallets, and is betting big on stablecoins as the next growth engine. It enables banks to mint and burn their own stablecoins using the Visa tokenised asset platform.

Zooming in: Visa is targeting a significant portion of its product roadmap to capture the stablecoin opportunity:

  • It has issued 16B tokens toward its goal of fully tokenising all eCommerce transactions.

  • 79% of in-person payments globally are now tap-to-pay, and Visa Direct transactions surged 23% to 3.4B.

  • It signed a Pismo deal to launch a stablecoin-linked card with Gnosis Pay in Europe, marking progress on issuance.

  • Stablecoin projects were also part of 4,500 consulting engagements that helped clients generate $6.5B in new revenue this year.

Context: In September 2025, Visa’s new pilot allowed businesses to use stablecoins to pre-fund their payouts through the Visa Direct platform.