Despite major challenges, 2023 marked a year of notable progress for the Web3 consumer space:
Meanwhile, Dematerialzd.xyz has grown from less than a thousand to almost eight thousand readers. This wouldn’t have been possible without my partners, all the inspiring conversations with innovators in the space, and YOU.
I realize that the pace of long-form analysis in recent weeks may have left some of you playing catch-up.
This is why today's issue provides a succinct summary of 2023’s key insights, preparing you to move into 2024 well-informed.
Thank you for your trust. Sharing my thoughts with you weekly is an immense honour. Stay tuned for exciting updates on Dematerialzd.xyz.
Web3’s open, shared data layer enables permissionless co-branded loyalty ecosystems. This means that brands can accept loyalty reward status and points from other brands through token-gating, lowering the costs of building loyalty ecosystems significantly and increasing network value. Download Magic’s interoperable loyalty deep dive for free.
Web3 is underpinned by two fundamental mechanics:
This transforms how consumers and businesses relate and create:




