Hi, it’s Marc. ✌️

With over 79.5M daily active users, Roblox is a fast-growing platform for brands aiming to reach digital-first consumers.

For businesses, Roblox offers something rare—a young, engaged audience ready to interact, explore, and spend. And it’s working: in 2023, over 3.7B virtual transactions happened on Roblox, showing that Gen Z isn’t just playing; they’re buying.

Gen Z customers are already purchasing digital items, collectibles, and exclusive products within branded spaces on Roblox. Brands that harness this trend can transform visibility into direct sales.

What We’ll Cover:

  • Roblox: From Marketing to Monetization

  • Connecting Real-World Sales to Roblox

  • The Big Virtual-Commerce Opportunity for Brands

  • Boson V-Commerce: Bridging Real & Virtual Commerce on Roblox

  • Shopify vs V-Commerce vs Walmart

  • Takeaways for Brands

We work with leading brands like Avalanche, MoonPay, and Boson to co-publish enterprise-grade reports that amplify visibility, attract qualified leads, and elevate B2B conversion rates.