“We forget, in our generation, that things don’t have to be physical. They can be digital, and they have meaning to people.” Bob Iger, CEO of Disney

As the next bull market emerges, so does a new crypto-rich, Web3-savvy demographic, who are demanding authentic Web3 commerce experiences. Uniquely, with Boson, you can sell physical things as NFTs, with a slick Web2 experience while running on a fully decentralized Web3 backend. No more Web3 washing required! Reply to this email to get in contact or:

Why it matters: After a dismal 2023, it’s one of the promising Web3 consumer verticals, accounting for 34% of all wallet activity.

Zoom in: In the 3D game, players can complete quests, run around with friends, and build their own environments in real-time, similar to the UGC (User Generated Content) modes found in games like Roblox or Fortnite.

The big picture: Major NFT projects are all leaning hard into gaming, such as Yuga’s Dookie Dash and Otherside, Pudgy Penguins World Game, or Pixel Vault’s Reboot.

Just in November, Animoca Brands partnered with Ubisoft for Web3 gaming push.

By the numbers: The blockchain gaming market was valued at over $3 billion in 2023 and is projected to grow to between $65 to $90 billion by 2030. In 2023, more than 30% have been discontinued. 2023 witnessed a substantial surge in networks targeting Web3 gaming.