Welcome to 2024 and the first obsessively curated field notes on Web3 & crypto to help you filter out the noise. ✌️ — brought to you by MINTangible, the solution for protecting IP rights for NFTs. Learn more
“To see what is in front of one’s nose needs a constant struggle.” — George Orwell
MINTangible is a simple but powerful tool to help your NFT buyers purchase your authentic NFTs and not get fooled by copycats. Set up your Token Registry once and get your personalized authenticity mark to apply to all of your NFTs minted on any platform. Act fast – the first 1,000 creators will benefit from an exclusive offer!
Stepping back: Loyalty is one of the emerging Web3 narratives (read deep dive) – and it matters. Retaining a customer is 5 to 25 times cheaper than acquiring a new one.
Yes, but: Web2 loyalty needs an update. Customers often feel the rewards aren’t worth it. Americans rack up about $50 billion in rewards points and miles each year, but 30% go unredeemed. And 61% of consumers switched from one brand or provider to another in the last year.
Zoom in: Visa’s drag & drop platform allows brands to engage next-gen consumers, enabling:
