The State of Web3 in 2023
How Web3 is transforming brands, the 5 key themes of 2023, top resources, and what's next.
Dear Readers,
Despite major challenges, 2023 marked a year of notable progress for the Web3 consumer space:
Over 40 leading brands of Interband’s Top 100 Global Brands have announced new Web3 activations.
Among them, brands like Nike and Starbucks are transforming customer engagement and value creation.
Meanwhile, Dematerialzd.xyz has grown from less than …
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